Are you being generous in your business life too?

New Goal: Let the people who have raised their hand and said yes in your personal and business life that they matter. Here’s what we’re going to do. This challenge will give back gifts that you never thought were possible. Create 5 handwritten letters of...
6 Simple Things Every Business Should Be Doing

6 Simple Things Every Business Should Be Doing

What can your business do to get and keep new customers? Most business owners – the average ones keep a customer 50% of the time. What if you could give them an experience they’ve never had before with your business? What if you could do it WITHOUT that...

Your Most Expensive Customers Are New Customers

Depending on who you ask, it costs somewhere between five and 25 times more to get a new customer than it is to keep an existing customer. There’s a study by Bain & Company that shows increasing customer retention by 5% increased profits by 25% to 95%.   What does...

How to Write a Thank You Card Your Customers Will Love

One of the most asked questions I get is what do I write in my thank you cards? I estimate I’ve written about 20,000 thank you cards in my career, and with SendLift we’ve sent over 10,0000 thank you cards since we started. Combined with 15 years of sales...

What is an Hour of Your Time Worth These Days?

Think about the last time you sent out handwritten mail. At SendLift I know the process inside and out, after all this is what you may me to do. Go to the printer, pick up my cards, go the post office, pick up a few rolls of stamps, then block out several hours of...